Apparel. I can't even buy a tee shirt that says Lotus on it unless I want some boot leg crap off of eBay.
On the exceptionally rare time they do offer something on their web site, its either sold out or (as is usually the case ) really ugly.
WTF? How hard is it to make a t-shirt or a hat with a friggen Lotus logo???
This is what they offer on their web site today -
Wow, that screams Lotus. The awesomeness is incredible.
They need to either hire someone or license somebody to make up a bunch of different shirts and hats.
For comparison...
National Corvette Museum Store - Product Catalog
National Corvette Museum Store - Product Catalog