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Originally Posted by RegGuy
Well the same thing will happen to all imports in 2007 and going forward for the foreseeable future. Our dollar is as weak as it's been in many years. If companies want to pretend like the dollar isn't losing ground to all other major currencies, they can lose profit and keep a steady cost. However I don't think that is likely to occur for long.
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Yes, but the Elise/Exige is already in a hole in terms of being seen as a value in the sports car market. You can't judge it's relative value by the comparatively few owners who post on this board who are enthusiastic for their cars.
The fact is the value of these cars plummeted from the start, even with limited production.
Dealers not only have a few leftover or low mileage tradein 05's, many 06's but there are leftover Exiges and several dealers have Exige S's on their lots looking for buyers.
Again, the economics of currency valuation may dictate a price increase for the cars, but the market has already determined that at its current pricing the demand is pretty well satisfied. Upping the price like this will, I believe, essentially bring the Elise/Exige line to a halt in this country.
Not sure, but it seems like you are staking both sides of the issue when you say the dollar will be at a disadvantage for the forseeable future, then say it won't occur for long.