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Old 10-11-2005, 07:26 PM   #1 (permalink)
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Question Does anyone actually know what the invoice price is?

Does anyone actually know what the invoice price is?
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Old 10-11-2005, 07:32 PM   #2 (permalink)
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Nope.
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Old 10-11-2005, 07:47 PM   #3 (permalink)
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i don't think we will ever know...
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Old 10-11-2005, 11:10 PM   #4 (permalink)
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IIRC about 4K on a base, or roughly 10%.. but this is just a guess.

I see the 06 as worth at least 2 to 3K more in improvements:

1) better seats: 500

2) Led taillights 200

3) Better throttle response and braking feel via dbw and new pedal: 500
well thats 1/2 what Porsche charges for their Sport Chrono feature

4) choice of non metallic racing green w/o premium 600

5) LSD, track pack for autocrossing.. at least 1K vs retrofitting.

Plus if one plans on flipping the car, I was surprised when I ran the #'s on identically equiped BMW Z4's with a manual transmission, 5K miles, excellent condition, the wholesale value decreases by 4K per year: 05 36K, 04 32K, 03 28K :

If the Elise follows that trend ... right there is at least a 2 to 4K drop in value once the 06's show up.

Bottom line, if I was an East Coast or Midwest dealer sitting on 1/2 dozen or more 05's I would move em out at close to cost with winter and the 06's coming on fast. I wouldn't want to buy an 05 and pay insurance on it whilst it sits in the garage all winter depreciating.

I really wonder if all these dealers sitting on all these cars are going to carry them through the winter
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Old 10-20-2005, 08:11 PM   #5 (permalink)
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Quote:
Originally Posted by Lotus Fury
Does anyone actually know what the invoice price is?

Invoice: car - $38691
del charge - $870
hard top - $1327
sport pack - $2232
touring pack - $1215
star shield - $695
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Old 10-20-2005, 08:45 PM   #6 (permalink)
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I know my dealer said they don't make much on the car at retail, maybe a few thousand or so. Not 10k like you'ld think
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Old 10-21-2005, 08:49 AM   #7 (permalink)
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Not $10K profit, but more than a few thousand.
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Old 10-21-2005, 09:15 AM   #8 (permalink)
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Quote:
Originally Posted by lundgren
I know my dealer said they don't make much on the car at retail, maybe a few thousand or so. Not 10k like you'ld think
They all say that. I stand by you aren't putting the big money up to buy into an automotive franchise to not make money. Gas station owners claim the only make a penny a gallon too, and all the profit comes from selling soda and candy bars. Not buying it for a second. If that was the case you would leave the million dollars buying into the gas station franchise and just open the 7-11.
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Old 10-21-2005, 09:50 AM   #9 (permalink)
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Quote:
Originally Posted by Jack
Invoice: car - $38691
del charge - $870
hard top - $1327
sport pack - $2232
touring pack - $1215
star shield - $695

Wondering where you got those figures.. Would be nice to know that that IS invoice price...

I am sure some dealers will bargain on the 05's once the 06's start to show up.

Ryan
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Old 10-21-2005, 10:04 AM   #10 (permalink)
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Quote:
Originally Posted by vidoprof
Wondering where you got those figures.. Would be nice to know that that IS invoice price...

I am sure some dealers will bargain on the 05's once the 06's start to show up.

Ryan

I made them up!

Seriously, I got them from a very reliable source -- the dealer invoice.

FWIW -- two friends have just purchased (w/in the week) new Elises for $4100 and $4250 off sticker and the dealer still made ~$850 and ~$700 profit, respectively. There is no trunk money (factory to dealer only incentives) offered by Lotus. The car has ~10% profit at sticker prices.
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Old 10-21-2005, 10:37 AM   #11 (permalink)
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Dealer invoice $4k below MSRP makes sense. That less than 10% gross profit.

With regard to gas stations, the money really does come from the potato chips. A buddy of mine is an accountant for Frito Lay, and he knows the math very well. They make a few cents/gallon, but the primary goal is to get you to stop in front of the Pepsi display. Maybe buy a lottery ticket and some overpriced beer.

Consumers are very, very price sensitive on gasoline. They will drive miles to save 3 cents a gallon. This is idiotic, but common. Once there, they aren't nearly so careful about the price of chips. Note that gas stations prominently display the price of gas, but usually not the price of snacks.
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Old 10-21-2005, 10:57 AM   #12 (permalink)
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Quote:
Originally Posted by SweetDaddyD
Gas station owners claim the only make a penny a gallon too,
No, they make about 5-8 cents a gallon (depending on the area). Many stations are making even less profit now that the price has increased. They make a fixed amount per gallon, but more people are paying with credit than cash. Each credit card transactions costs a fixed percentage of the bill. It used to eat a penny or two out of their fixed profit per gallon, now it has gone up about 30%, so they are getting 30% less of their 5-8 cents per gallon...

The extra profit/costs are going somewhere, but it isn't you local gas station (they are actually making less profit).
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Old 10-21-2005, 11:49 AM   #13 (permalink)
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Quote:
Originally Posted by SweetDaddyD
They all say that. I stand by you aren't putting the big money up to buy into an automotive franchise to not make money. Gas station owners claim the only make a penny a gallon too, and all the profit comes from selling soda and candy bars. Not buying it for a second. If that was the case you would leave the million dollars buying into the gas station franchise and just open the 7-11.
If they didn't sell gas, they wouldn't sell soda and candy bars. The gas is the draw. Everyone needs it. I don't doubt for a second that many gas stations make more money selling other products than they do selling gas. Of course this depends on the location.
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Old 10-22-2005, 02:32 PM   #14 (permalink)
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I noted the following figures at the NY Auto Show
when the Elise was first shown:
DEALER INVOICE *** MSRP
Base Car $35,986.50 *** $39,985.00
Delivery 795.00 *** 795.00
Hard Top 1,327.50 *** 1,475.00
Lifestyle Paint 1,080.00 *** 1,200.00
Metallic Paint 531.00 *** 590.00
Sport Pack 2,232.00 *** 2,480.00
Touring Pack 1,215.00 *** 1,350.00
Star Shield 695.00 *** 995.00
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Old 10-22-2005, 07:54 PM   #15 (permalink)
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some of the discussion is weird, I like it
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