I'm calling BS at this point on these supposed deals.
That would lead to my next question. What's the point of saying you bought a Evora for $60K when you really didn't. It's not like it's going to cause a dozen or more people to call their dealers AND actually get into a 2012 IPS for $60K. All they'd get is a "no". There are probably hundreds of people who would buy an Evora for $30K and if they all called the dealers, of course the answer's going to be no.
I think there's more likelihood of a dealer giving up the Lotus franchise (which Lotus would buy back the cars) than paying someone $10,000 to buy their cars.
I think the only possibility of getting a deal like that (with no factory incentive) is if you came on the last hours of the day when a high selling dealer needed to make one more sale to meet the quota for additional allocation. Being a high selling dealer, they'd loose the $10K but make it up with addition units sold. And, that would more likely happen with BMWs, Porches or Corvettes where dealers sell more volume. But I don't think that's as likely with Lotus.
On a side note, World Imports has limits. They're not going to give away cars either. Last week, I e-mailed them with an offer for their 2013 Evora S IPS at $70K ($25K off MSRP). I wasn't really expecting them to agree but on the plus side, Craig didn't laugh in my face with the offer. I was told the same thing. There are no factory incentives. Not to mention a 13 S IPS is the big fish right now. And, did I mention my local dealer offered $2K off their 2013 Evora S IPS? And, since I'm going to be at Scottsdale Lotus today or tomorrow to pick up my car, I'll ask them if they'd sell one of their 2012 for $20K off MSRP. I'm pretty sure they'll tell me the same thing.
So, I don't see the point is making fake claims. If you want a IPS for $60K, then wait for the next factory incentives.