Held each year in Las Vegas, Nevada, the SEMA Show is an industry event for the Specialty Equipment Manufacturers Association.
Tuners and parts suppliers from across the industry and even from the realm of motorsports come to show off their wares, usually displayed on some sort of eye-catching highly-modified vehicle - be it a muscle car, hot rod or sport compact car.
And let's not forget the increasing presence of mainstream manufacturers like Hyundai, Scion, Honda, Ford, Chevrolet, Cadillac, Chrysler and Dodge. Major areas of interest at SEMA include Racing and Performance, Wheels and Tires, as well as Trucks, SUVs and Off-Road vehicles.
Lotus has officially announced that its new Evora sports car will be priced from $73,500 – plus a hefty $1,175 shipping cost. The car will go on sale in the first quarter of 2010, and is currently touring the entire Lotus U.S.A. dealership network.
Options include items like a $1,990 Premium Package that includes a more extensive leather interior and lets the owner choose the leather color. There's also a Sport Package for $1,275 that includes a new diffuser, titanium exhaust tips, black brake calipers and cross-drilled rotors as well as a Sports Mode with more aggressive throttle response, a higher RPM limit and a more limited level of interference by the traction and stability control programs. For $2,995, there's a technology package with an upgraded audio system, a 7-inch LCD screen with navigation, all the iPod and USB connectivity you could want, as well as reverse parking sensors and steering wheel mounted cruise control. And for $1,500 owners can opt for a close ratio six-speed manual transmission.
The Evora is a 2+2 seater that is powered by a 3.5-liter V6 engine with 276-hp, allowing it to hit 60 mph in 4.9 seconds. It also gets over 30 miles per gallon on the highway.
To help promote the 2010 Evora, Lotus has publicly announced a U.S. tour for its new flagship sports car. The Evora will be visiting all 44 Lotus dealerships over the next four months starting today, November 13th with simultaneous displays at Lotus Motorsports, Inc. in Boston, MA and Park Place Limited in Bellevue, WA.
We don’t yet have full U.S. specs on the car, but they should be close to the European ones that list the Evora as being powered by a Toyota V6 engine with 276-hp at 6400 rpm and 258 ft-lbs of torque at 4700 rpm. The car will weighs just over 3,000 lbs (3,047 to be exact) and thanks to a six-speed manual gearbox can hit 60 mph in just 4.9 seconds. Lotus also gives braking distance figures for the Evora with its four-piston AP Racing calipers at each corner with front 13.8-inch rotors and rear 13.1-inch rotors. It will stop from 60 mph in 110 feet and from 100 mph in 290 feet. The car will come straight from the factory with a staggered wheel fitment, with 18-inch rollers up front and 19-inch wheels in the rear. A set of forged rims, which weigh 7.1 lbs less (in total), will be available as an option. As expected ,with the fuel-efficient Toyota engine, as well as the light-weight Lotus chassis, fuel-economy is impressive with 22.8 mpg in the city and 43.5 mpg on the highway for an average of 32.5 mpg.
After winning the Dewar Trophy for Technical Excellence earlier this year, Lotus is really hauling in the hardware overseas for its new four-seater Evora sports car. In August the U.K.'s AutoCar named the Evora the “Driver's Car of the Year,” while CAR magazine announced it as their "Performance Car of the Year." Now Lotus can handily claim what is arguably the U.K.'s top trophy, "Car of the Year" by none other than EVO magazine.
Pitted against vehicles from the likes of Lamborghini, Ferrari, Porsche and Aston Martin, the Evora won EVO's COTY award after a 13 car, 1,000 mile comparo was whittled down to just five vehicles.
Meanwhile, EVO also awarded the 2-Eleven "Track Car of the Year 2009."
"It is a great endorsement for Lotus cars that the most refined car in the product line up is picking up awards at the same time as the most extreme car in the range, illustrating the great wealth of engineering and manufacturing expertise at Lotus," said Luke Bennett, Operations Director of Lotus Cars Limited.
The 2010 Lotus Evora will launch in North America in the first quarter of 2010.
Held each year in Las Vegas, Nevada, the SEMA Show is an industry event for the Specialty Equipment Manufacturers Association.
Tuners and parts suppliers from across the industry and even from the realm of motorsports come to show off their wares, usually displayed on some sort of eye-catching highly-modified vehicle - be it a muscle car, hot rod or sport compact car.
And let's not forget the increasing presence of mainstream manufacturers like Hyundai, Scion, Honda, Ford, Chevrolet, Cadillac, Chrysler and Dodge. Major areas of interest at SEMA include Racing and Performance, Wheels and Tires, as well as Trucks, SUVs and Off-Road vehicles.
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