LotusTalk - The Lotus Cars Community - View Single Post - POLL: Do you like the new Lotus look?
View Single Post
post #17 of (permalink) Old 10-03-2010, 11:34 AM
Registered User
Join Date: Sep 2010
Location: Lakeview, Chicago
Posts: 10
Originally Posted by mattjk View Post
they want to disassociate themselves from the cheap elise and exige.
Your argument is invalid. A new Elise can go for 55K, a new Exige can go for 75K. And yet, they make it very clear that the 2015 Elise target price was 55K, smack in the middle of the current Elise/Exige offerings.

Its not like Lotus doesn't have a history of making expensive cars. The Evora is a underpowered turd at 90K and the Esprit was 90K a decade ago. Lotus is simply making cars that fit within todays marketplace with todays consumer expectations and the price comes along with it.

hj16 is offline  
For the best viewing experience please update your browser to Google Chrome