Jack, I was just going to post this and you beat me to it.
He is 100% correct guys.
For the incentives, Lotus will be mailing out certificates to all 2005 Elise owners of record. To use it, you must still own the Elise, the dealer must make a copy of your current state registration and mail it in to Lotus with the filled out certificate.
Here are the loyalty program details:
$2,000.00 = Purchase a 2008 190 HP Elise or any MY 2007 or MY 2006 Lotus Vehicle (MY 2008 vehicles subject to availability).
$3,000.00 = Purchase a 2008 220 HP Elise or Exige S
(Subject to vehicle availability)
$4,000.00 = Purchase a 2008 240 HP Exige S
(subject to vehicle availability)
Once you buy your new Lotus, you will also receive a coupon redeemable for $200.00 worth of Lotus mechandise from the on-line Lotus Cars USA Web Store.
Based on the above, there will be an '08 220 HP SC Elise and Exige; and there will be an '08 240 HP SC Exige.
This tells me that the 240 Exige will cost a pretty penny more than the 220 Exige S since they will still offer the 220 HP Exige S.
So all you guys with an S model Exige, I don't think it will be devalued as much now since the 240 will definetely be a significant price increase (maybe around $5 to $6K is my estimate).