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post #1 of 19 (permalink) Old 03-13-2014, 02:44 PM Thread Starter
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New Evora Commercial

This is supposedly airing this weekend during Formula 1.

https://www.youtube.com/watch?v=kVjqVwlnUeE

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post #2 of 19 (permalink) Old 03-13-2014, 06:01 PM
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New Evora Commercial

Nice.
I would have shown it on a track. Maybe COTA!


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post #3 of 19 (permalink) Old 03-13-2014, 08:32 PM
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It's actually a very early promotional video back from the Bahar era. Although, not sure if it was actually ever used as a commercial. Either way, nice to see the company spending a few bucks on adverts.
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post #4 of 19 (permalink) Old 03-13-2014, 09:46 PM
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The ad said "less weight".

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post #5 of 19 (permalink) Old 03-13-2014, 09:57 PM
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You know it's an older ad because otherwise it would have been an Evora S.

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post #6 of 19 (permalink) Old 03-14-2014, 04:17 AM
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Quote:
Originally Posted by shay2nak View Post
You know it's an older ad because otherwise it would have been an Evora S.

but will joe public know or care

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post #7 of 19 (permalink) Old 03-14-2014, 12:03 PM
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The ad will play during the first 2 F1 races. Practice and Qualifying, plus the race. I saw it and it looks like a re-edit of an earlier ad. I don't care, seems the new owners are willing to start marketing the car and I am very happy to see this.
post #8 of 19 (permalink) Old 03-14-2014, 03:20 PM
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but will joe public know or care
Joe Public won't be watching F1.

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post #9 of 19 (permalink) Old 03-14-2014, 05:43 PM
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I don't think Joe Public's the target market for the Evora. So, Formula 1 would be a good target audience.

Here's the full commercial. Say's it's a 2010 commercial:
https://www.youtube.com/watch?v=qc_g94Whwag

And, the making of the commercial:
https://www.youtube.com/watch?v=c5pm_NUkzp4

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post #10 of 19 (permalink) Old 03-14-2014, 05:48 PM
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A few more:
https://www.youtube.com/watch?v=-MW37_3s8sQ

I think this would have been a good one:
https://www.youtube.com/watch?v=WwdukOZdg6Q

And, one more:
https://www.youtube.com/watch?v=hID7qM52p7A

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post #11 of 19 (permalink) Old 03-15-2014, 09:22 AM
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That's awesome. Good for them. I hope it pays off big.

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post #12 of 19 (permalink) Old 03-15-2014, 09:56 AM
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Quote:
Originally Posted by Allan Gibbs View Post

The second one with "rain" is nice. Plenty of mystery.

Anyone can make something complicated. It takes genius to make it simple. Einstein.
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post #13 of 19 (permalink) Old 03-15-2014, 12:11 PM
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Quote:
Originally Posted by Allan Gibbs View Post
I don't think Joe Public's the target market for the Evora. So, Formula 1 would be a good target audience.

Here's the full commercial. Say's it's a 2010 commercial:
https://www.youtube.com/watch?v=qc_g94Whwag

And, the making of the commercial:
https://www.youtube.com/watch?v=c5pm_NUkzp4
Fully agree, this venue focuses on the people than may want and can afford a new Evora. Who cares what Joe Public sees.

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post #14 of 19 (permalink) Old 03-15-2014, 12:36 PM
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The ad will play during the first 2 F1 races. Practice and Qualifying, plus the race. I saw it and it looks like a re-edit of an earlier ad. I don't care, seems the new owners are willing to start marketing the car and I am very happy to see this.
Agreed Tom, glad they are starting to push the brand again. Unfortunately, I wish the F1 team could be doing better.
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post #15 of 19 (permalink) Old 03-15-2014, 04:56 PM
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Was just watching my recording of the F1 qualifying and immediately had to stop and backup. Didn't see that coming!

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post #16 of 19 (permalink) Old 03-15-2014, 06:01 PM
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Glad to see that they are spending money on advertising. Hope sales increase here in the US. Maybe then they can push to get the new Exige over here!

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post #17 of 19 (permalink) Old 03-15-2014, 07:58 PM
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Maybe a little too reminiscent of this . . .
https://www.youtube.com/watch?v=6WGTxz54Ung
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post #18 of 19 (permalink) Old 03-16-2014, 10:20 PM
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Showed quite a few times during the race & aftershow. Too bad they didn't do it last year when the team was doing well. I'm sure they'll be back to form soon.

Where else can you see an Evora commercial followed by a Rolex commercial? I love F1.

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post #19 of 19 (permalink) Old 01-22-2015, 02:26 AM
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nice ad!
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