I heated mine up with a blown dryer and carefully used a butter knife with a paper towel under it so as not to scratch or gouge the steering wheel parts, and pried up the edges, then peeled it off.
The actual black and silver logo I got from Chuforia Graffix. Good ol' SweetDaddyD. It'll just stick right into the spot where ya took the other one out. Perfect fit.
SIMPLE RECIPE FOR EXCITEMENT: Take 1 new Exige. Throw in a supercharger. Add 6 gears. A dash of 94 Octane. A sprinkle of carbon fiber inside and out. Toss in 1 MadMan. And finally heat tires and pavement to taste. Recipe produces 1 Lotus Exige S-260 and full satisfaction. Hammer Down!!