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Lotus F1 Microsoft commercial

2145 Views 5 Replies 6 Participants Last post by  MotoGeek
I just randomly saw this

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I laugh every time I see it...
 

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I'm sure they share results and spreadsheets after races with each other through skydrive or office365 but to insinuate that they're sharing track data in realtime through "the cloud" is just kind of silly
 

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I've read a technical paper on this. Massive amounts of data are passed back to the factory. Lotus is looking to cut costs. If more real time data can be sent back for analysis rather than done at the track they can cut travel costs by leaving people and computer power at home.
 

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New Sponsor: Microsoft.
Changed Results: less successful.
Can't wait to purchase Microsoft products in the future; I love a challenge.

Why is the Lotus car less fast now?
They have to reboot after every lap!

(yeah, yeah, I know they aren't the problem, but I could not resist the dig.)
 
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