Fully agree, this venue focuses on the people than may want and can afford a new Evora. Who cares what Joe Public sees.I don't think Joe Public's the target market for the Evora. So, Formula 1 would be a good target audience.
Here's the full commercial. Say's it's a 2010 commercial:
And, the making of the commercial:
Agreed Tom, glad they are starting to push the brand again. Unfortunately, I wish the F1 team could be doing better.The ad will play during the first 2 F1 races. Practice and Qualifying, plus the race. I saw it and it looks like a re-edit of an earlier ad. I don't care, seems the new owners are willing to start marketing the car and I am very happy to see this.