Was tired this morning when I filled up my Elise and as I pulled away from the gas pump I had forgotten that it had a protruding concrete curb. I now have a nice 6 inch by 1/4 inch scratch on my back right rim 
Can anyone out the advise on how to repair it (I found this: http://www.autopia-carcare.com/realwhda.html)? Does anyone know how to color match the rim's or even better the exact paint to use? To the best of my knowledge they are standard?
Any help would be much appreciated!
Thanks, Charlie
Can anyone out the advise on how to repair it (I found this: http://www.autopia-carcare.com/realwhda.html)? Does anyone know how to color match the rim's or even better the exact paint to use? To the best of my knowledge they are standard?

Any help would be much appreciated!
Thanks, Charlie